SEO, what is it?

 SEO  (Search Engine Optimization) means in French: "Optimization for search engines".


This term defines all of the techniques implemented to improve the position of a website on the search engine results pages (SERP). It is also called natural referencing. The objective of an expert in natural referencing is to improve the visibility of the websites he supports by making them  gain places on search engines  (Google, but also Yahoo !, Bing, etc.). The goal is to bring together Internet users interested in products / services or informative content.

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